SEO
& Analytics

Data and Performance

Tracked website and social media performance to understand user behavior and identify opportunities to improve results. Used data to support decisions, optimize performance, and address issues.

SEO & Google Analytics

Analyzed traffic and user behavior using Google Analytics. Applied SEO strategies using SEMrush and Screaming Frog to identify opportunities and technical issues.

Testing & QA

Supported A/B testing and QA processes, validating setups and ensuring digital experiences were functional and data was reliable. Reviewed flows and identified issues impacting performance and tracking.

Customer & Operations

Maintained accurate information across systems and supported reporting processes. Assisted with email marketing and customer feedback analysis, with strong attention to operational detail.